India-Pak 30 seconds worth of advertisement in the final one crore rupees!

India and Pakistan are scheduled to play the semi-finals of the ICC Champions Trophy on Sunday. Broadcasters have been preparing from the organizers to cash in on the cricketing confrontation between the stark opponents of Asia. According to a media report, broadcasters are expecting a 30-second advertisement spot price of Rs 1 crore in the Champions Trophy final between India and Pakistan.

Advertisers know that, in most of India's show, the 30-second advertisement spot is worth about Rs 10 lakhs. Though it is the final between India and Pakistan, it is seeing a ten-fold increase. In addition, the cricket ties between the two countries have been cut, due to which cricket fans wishing to watch the matches of both countries will be very interested to be held against the TV on Sunday. Because of this, broadcasters are asking for such a huge amount from the advertisers
One report states that some advertisements have already been booked in advance. Yet there are still some advertisers who are demanding to show their ad in the final by giving more value. Sources associated with Sports Broadcasting Industries say that the One Day International match between India and Pakistan in the 2015 World Cup was one of the six most popular sports events in the world, including the final of the Football World Cup and Bolt's 2012 London Olympics 100 meter race.

It is noteworthy that in the Champions Trophy, the match was played between India and Pakistan, in which India became the winner. More than 20 million people watched this match in the world.

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